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Now browsing: Hometown News > Business & Finance > Indian River County

Shop empowers women though lingerie
Rating: 2.19 / 5 (37 votes)  
Posted: 2013 Oct 11 - 06:35

Boutique shop carries sizes and items for all

By Brittany Llorente


VERO BEACH -- Marilyn Monroe once said that "The sexiest thing a woman can wear is confidence."

At C Bling Intimates, their goal is to not only give confidence to each and every person who walks through the door, but also to empower them.

C Bling Intimates, which opened Sept. 25, is a location unlike any other.

They have everything anyone could need or want in terms of feeling the sexiest one can feel.

Coleen Gustafson, the owner, wanted to have a place that caters to every side.

"I wanted lingerie for all sizes," Ms. Gustafson said. "If someone was curvaceous then they could have lingerie. I wanted to make everything very affordable. I want them to be able to buy all the pieces that go with the lingerie ensemble and able to afford to come in frequently."

The shop is very classy, giving a comfortable feeling while shopping for intimates.

The store is a gradual progression, starting at the front, of being 'Sweet' which includes some of the lingerie that is playful in style.

Moving more toward the center of the store is the 'Sexy' lingerie, and to the back of the store which is 'Sassy.'

The Sassy part of the store is the novelty room that houses a very tasteful line of adult novelties, including the Fifty Shades of Grey collection, inspired by the book series.

Every piece of lingerie, jewelry and novelty item is hand chosen by Ms. Gustafson for quality and affordability.

"It was important for me to have lingerie for the real woman," she said. "I have even launched my own (lingerie) line. I pride myself in being sensitive to a woman's needs, when it comes to lingerie."

For those who are curvaceous, finding plus-size lingerie is difficult, but not so at C Bling, thanks to her ideals of empowering women.

Included in her ideals are to help women feel their best and look their best by offering a pole fitness class at the shop.

The Sassy Pole Fitness is taught by Roxane Pagliaroli with more than 19 years of experience.

Each class has a maximum of 10 participants and classes start Nov. 4. Sign up is required.

The shop has a little bit for everyone, and if someone can't find what they're looking for, Ms. Gustafson does consultations for lingerie.

C Bling Intimates also carries the It Works body wraps and SanGenece beauty line. They also hold diva parties and bachelorette parties.

"It is very important to me to have everything," she said. "I am also one of the only people in the area who has bridal lingerie in all sizes."

With the high quality and affordable lingerie, her goal is to have loyal customers who feel good when they leave and come back for more.

To give back to a community that has embraced the sweet, sexy and sassy, C Bling Intimates also donates some of the proceeds to local charities.

C Bling intimates is located at 1355 U.S. 1 suite 5, Vero Beach.

For more information, call (772) 999-2360 or visit www.facebook.com/CBlingIntimates.

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