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Now browsing: Hometown News > Business & Finance > St. Lucie County

New owners, same skate shop
Rating: 3.23 / 5 (22 votes)  
Posted: 2013 Jun 28 - 07:03

By Dawn Krebs


FORT PIERCE -- The Undercover Skate Shop has gone through a few changes recently, and all of them will guarantee that there's a place for skateboarders in St. Lucie County.

The store is now family owned and operated by local residents Aaron and Christina Jewett, who took over the business a few months ago.

"Everyone involved in the shop was born and raised in Fort Pierce," Mr. Jewett said. "We are also all involved with skating."

The shop offers a wide selection of skateboard inventory, including skateboards, longboards, footwear, apparel and accessories.

"Our customers come from all over," said Mr. Jewett, who has been skateboarding for the past 27 years. "It's always been my dream to own a skateboard shop."

But the shop does more than just sell skateboards and the accessories. It sells the full experience as well.

Inside the store, customers will find a four-foot high, 20-foot wide mini-ramp, with a ground rail, box, bench and a wedge to wall.

Skaters are encouraged to come to the shop to practice their moves, and for those who are either new to the sport or trying it again after some years away, group lessons are available on Saturday mornings. Private lessons are also available on request.

"We're trying to make it a nice place to go, a place for kids and their parents to hang out," Mr. Jewett said.

There are even specific days for people to come and practice. Wednesday night is geared more towards the younger set, while Thursday night is for the older skaters to have a turn.

In addition to the inside skateboarding, there is also a ping-pong table, a big-screen television and more.

"Lots of parents come and watch, and then they get involved, and that's cool to see," he said.

While increasing business, the store has made a name for itself on the skateboarding circuit, with its last competition on June 14 being sponsored by both the Skatepark of Tampa and The Berrics of California.

Its next competition will be held on July 13 next to the Chili Cook-off at the Fenn Center.

Called the "5th Annual Chili Cook-off Contest," the competition is open to all skaters, with $1,000 in cash prizes being offered. Entry fee is $15, and sign-ups will take place from 9 to 10 a.m. at the event. The competition begins at 10 a.m.

All proceeds raised from the skate competition will be donated to the Fort Pierce Exchange Club as part of their fundraising day.

The Undercover Skate Shop of St. Lucie County is located at 208 Avenue A in Fort Pierce. They are open from noon to 6 p.m. on Tuesday, from noon to 9 p.m. on Wednesday and Thursday, from noon to 6 p.m. on Friday, and from 10 a.m. to 4 p.m. on Saturday. The business is closed on Sunday.

For more information, call (772) 834-7072, or go online to their Facebook page or their website at www.skateundercover.com.

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